Earned Media is in Hospice

Earned Media is in Hospice There are 6.75 PR professionals for every 1 journalist in the U.S. In 2000, the ratio was 3:1. While media isn’t dying, earned media is. In Q1 2025, the media landscape took yet another hit with round after round of mass layoffs. ABC News...

Navigating the Current News Cycle re: DEI

In a climate where companies are publicly dismantling DEI initiatives, your brand’s stance is no longer a footnote – it’s a headline. This Forbes article includes a list of the major companies that have publicly rolled back DEI programs, Apple Shareholders...