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#FashionFails: When Brands Behave Badly Online

#FashionFails: When Brands Behave Badly Online

Mar 5, 2015 | Business Tips, Career, Communications, Customer Service, Hurricane Sandy, Media training, Perception, Public Relations, Social Media

When it comes to social media and public relations, how far is too far when trying to capture consumers’ attentions? We recently came across an article on The Luxury Spot about Fashion Blogging the Holocaust (yup, fashion blogging the Holocaust) and felt a pang of...

Sustaining Sensitivity: The Importance of Modern-Day Manners

Nov 5, 2012 | Community, Hurricane Sandy, NYC, Public Relations

Sensitive is an adjective, I believe, not frequently used to describe publicists. However, being sensitive to world events is of the utmost importance if the representative is to nourish his/her client’s positive reputation. It’s important to stay informed and make...

Hurricane Sandy: Is Everyone Safe? Facebook Comes to the Rescue

Oct 30, 2012 | Chicago, Hurricane Sandy, NYC, RED PR, Social Media

When the phone lines are down, the power is out, and batteries are waning on cell phones, how does one alert their family and friends that they are okay? Facebook! As a helpless Midwesterner, I took to the social media networks to check on my NYC network throughout...

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