RED PR BLOG

A Look Back at RED’s Sweetest Tradition

A Look Back at RED’s Sweetest Tradition

As a young girl growing up in Ridgewood, New Jersey with a single dad, Julia's nanny Peggy wouldย whipย up a batch of homemade chocolate chip cookies for the neighborhood children once a week.ย Thin, crispy and addictive, the smell of Peggy's cookiesย got everyone excited...

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Beauty Boss: Meet Julia Labaton, President of Red PR

Beauty Boss: Meet Julia Labaton, President of Red PR

*Reposted from the article onย PR Couture's 'Front Row Fashion PR Interview Series' 11/4/2015 A strategic communications firm specializing in beauty, fashion and lifestyle brands celebrating its 15th year in business, Red PR ensures that senior-level talent is...

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Celebrating 15 Fabulous Years of Painting the City RED

Celebrating 15 Fabulous Years of Painting the City RED

NEW YORK, October 20, 2015 โ€“ RED PR, the NYC-based public relations agency founded inย 2000 by Julia Labaton, celebrates 15 spectacular years in business. The boutique agency marked the occasion with a roaringย party at SIXTY SoHo on Thursday, October 15th. The Gordon...

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10 Words That Will Make You Sound Smarter

As wordsmiths and grammar geeks, we enjoyed this Fast Company article about intelligent vocabulary choices. Though, we also kinda like slang IRL. When was the last time you've used one of these 10 words? Caustic Idiosyncrasy Paradoxical Beleaguer Exacerbate Didactic...

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7 Myths About PR

7 Myths About PR

If youโ€™ve ever been confused about what PR is, you're not alone. Here, we dispel 7 myths to help you understand whatย public relations is and its value. 1. The most expensive PR firms are the most effective PR firms. Small agencies have lots of advantages over large...

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Press Launch: Organic, Anti-Aging Beauty Brand GROH

Press Launch: Organic, Anti-Aging Beauty Brand GROH

Recently, RED PR hosted a press event for twenty top journalists at Red Door Salon to launch one of our newest clients, the anti-aging beauty brand calledย GROH.ย Itย was born out of medical research that marries natural, organic ingredients with proven clinical studies....

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10 Reasons This Week Why I Love Living in NYC

10 Reasons This Week Why I Love Living in NYC

  Yummy lunches and dinners with friends, colleagues and clients at delicious restaurants like ABC Cocina, The Beatrice Inn, The Crosby Bar, Koi, Lure, Recette and Seamstress. Spotting Oprah at ABC Cocina! Visual inspiration from the lust-worthy displays at ABC...

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#FashionFails: When Brands Behave Badly Online

#FashionFails: When Brands Behave Badly Online

When it comes to social media and public relations, how far is too far when trying to capture consumersโ€™ attentions? We recently came across an article on The Luxury Spot about Fashion Blogging the Holocaust (yup, fashion blogging the Holocaust) and felt a pang of...

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President of RED PR Wins ‘PR News’ Award

Julia Labaton, President and Founder of RED PR, has been named an Honoree on PR Newsโ€™ first-ever โ€œTop Women in PRโ€ Awards list for 2014. Executives were nominated by their peers and judged by the staff of PR News, as well as a blue-chip panel of PR leaders. The 70...

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Celebrating Our 15th Anniversary, New Team and Office

Celebrating Our 15th Anniversary, New Team and Office

RED PR, the NYC-based public relations agency founded in 2000 by Julia Labaton, is celebrating 15 years in business with new staff in larger offices in the Soho Building, an upscale, creative industry-centric location on Greene Street. The growing team includes public...

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RED PR Rings in 2015 with Two New Clients

RED PR Rings in 2015 with Two New Clients

Happy New Year!ย RED PRย is excited to kick off 2015 with a bigger client roster: introducing GROHยฎ and IBXโ„ข. GROH -ย was created by Entia Biosciences after an unexpected discovery during clinical research proved too beneficial not to patent. Using Vitamin D and...

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ROI in PR

Bill Gates once said, โ€œIf I was down to my last dollar, I would spend it on public relations.โ€ From this statement, it is clear that even โ€œBillionaire Billโ€ finds great value in public relations and would go as far as investing his very last dollar on the practice....

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6 Toxic Beliefs That Will Ruin Your Career

6 Toxic Beliefs That Will Ruin Your Career

A colleague recently said to me that she was scared to make a mistake. I responded that if we don't make mistakes, we also don't learn. Then, I noticed a similar sentiment going through my own mind -- agonizing over a decision due to fear of making a mistake. Fear and...

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PR Job. Hiring: Account Coordinator

Fallย 2014 Hiring:ย Account Coordinator Are you smart, ambitious, with excellent writing skills, and eager to dive into your public relations career? We'll give you the opportunity to learn and grow with us through hands-on work experience you wouldn't beย exposed to at...

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Booming Small Business

Booming Small Business

Did you know that small businesses account for 60-80% of all U.S. jobs? Megan Freiler has joined the more than 50 million Americans who are employed by a small business; she is now a Senior Account Executive at RED PR. Rarely can it be said that after booze comes...

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Grow with us. RED is hiring.

Beauty PR peeps, is this you? You have a strong understanding of the beauty industry, good media contacts, exceptional writing skills and a healthy appreciation for pop culture. You possess an entrepreneurial spirit, a results-oriented approach, and a passion for...

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Inspiring words for 2014

Inspiring words for 2014

As we wave good-bye to the old year and roll into 2014, these are some wise words and inspiring thoughts from the great women who were honored recently as Glamour's Women of the Year.ย Share if they inspire you too. RED PR is a boutique communications agency in New...

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A Smile Goes a Long Way

From 7:30 โ€“ 9:30am there is a steady stream of suits and skirts racing in and out of the 72nd Street subway stop in Verdi Square. Passersby are clutching their coffees for dear life, weaving in and out of the traffic with heads down and eyes fixated on the cobblestone...

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Shavonne Reel Joins RED PR

RED PRโ€™s is growing! Shavonne Reel joins us as an Account Manager, bringing over a decade of strategic public relations experience in entertainment, fashion, event production and crisis management. She has worked at some of the top agencies in the country including...

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