Oct 25, 2022 | Business Tips, Conversion, Marketing, Public Relations, RED PR News
Affiliate marketing, which has existed for years, has recently become an essential tool for securing publicity. Any company with an e-commerce website needs to be on an affiliate platform to compete in today’s marketplace. From a PR standpoint, it’s necessary to even...
Sep 13, 2022 | Business Tips, Communications, Marketing, RED PR, RED PR News, Social Media, tiktok
In our last blog post, A Simple and Useful Breakdown of Why You Should Be Investing in TikTok Marketing, we dove into the reasons why marketing on TikTok can provide a substantial ROI (given a well-thought-out strategy). Now, we’re going to get into the details of how...
Aug 24, 2017 | Business Tips, Lifestyle
Recently interviewed by journalist Amber Katz, RED’s founder Julia Labaton shared her 5 rules for life. These were originally published on Amber’s awesome blog Rouge18. Age is a mindset. You’re only as old as you feel. Seek and experience wonder that blows...
May 27, 2016 | Beauty, Business Tips, Career, Communications, Community, Connections, Public Relations, Relationships
As a longstanding member and committee chair of PR Boutiques International (PRBI) I make it a priority to attend the annual conference, held this year in San Francisco and hosted by Dave Richardson of Impress Labs. It’s one of the single most valuable parts of...
Nov 25, 2015 | Business Tips, Career, Jobs, Public Relations, RED PR
*Reposted from Nancy Laws’ Fempreneur column on Huffington Post 11/24/15 Writing the Fempreneur column gives me the opportunity to speak with many inspiring women. Recently, I spoke with a prime example — Julia Labaton, president of RED PR. I was struck by...
Jul 15, 2015 | Business Tips, Communications, Marketing, Public Relations, RED PR
If you’ve ever been confused about what PR is, you’re not alone. Here, we dispel 7 myths to help you understand what public relations is and its value. 1. The most expensive PR firms are the most effective PR firms. Small agencies have lots of advantages over...
